Yeah, I get what you’re saying, my point is rather that no company could release products & could get away with a 1,000 plus percent mark up on their previous product, so why is that okay for video game companies to do that to their loyal consumers?
To your point, yeah Street Fighter charged $5.99 and I’m pretty sure Mortal Kombat 11 is about the same price, but those characters are all fully unique built from the ground up when it comes to their move sets and animations.
Gears characters are essentially skins except for their “unique abilities” in horde. But those characters don’t take nearly as much development work to build as Street Fighter or Mortal Kombat Characters. Those games also release with large rosters to begin with. I’m not as familiar with Street Fighter but all Mortal Kombat’s Characters are decked out with unique animations, voices, move sets, fatalities. That’s a lot more development work put into those characters.
And I think you have to factor in that Gears Roster was always bigger in the past, that they are now charging money for characters that were always included in the rosters & FREE in previous versions and skins were generally FREE to earn as well. They’ve just regressed all across the board, but one thing is consistent, they want you to pay a 1,000% mark up on their in game products.