This is so true, I truly don’t understand the reasoning within the “Communications” department. Take the last trailer for example, I think it is brilliant, it covers everything content wise and it is beautifully designed and executed. The problem? All the so called hype TC put into it was an image hinting at Zombie Carmine 1 hour before the trailer was released and the trailer itself released at the same time of the update? Can’t call it anything but stupid. They should’ve released the zombie image on Tuesday and the trailer on Thursday , that way they would’ve created some hype.
Dana’s signature saying “We can’t talk about future content” is the main reason G5 has no hype at all. If the Director of Communications says we can’t talk about it then I doubt anyone else would dare take the initiative and create some actual hype for the game. I’m not talking about spoiling the surprise, just a hint here and there. That zombie Carmine image was great, but should’ve been released days before instead of a few hours.
I remember last year when the first patches were released and people asked about it, TC fought about it being not necessary or irrelevant. They later changed their mind and provided info on big patches, sadly they already forgot about being “transparent” with us.
I couldn’t agree more. The Trello Board was great because we now have at least the certainty that bugs are being worked on instead of praying that TC read the feedback but we do need something equivalent in terms of content or major changes coming to the game.
Amen.
Carefully written with clear ideas and easy to read, thanks for taking the time to do it.


